Previews can be the best part of SIIA--
HearPlanet: missed most of this presentation, but it's for mobile, but they have a whole lot of ways to get content out there in real-time, to your iPhone, Android, etc. They provide white label solutions--hmmm....good for small papers??
ORLive: leader in online video solutions to medical field. Video production, production support, etc. Allows surgeons to upload videos to share with peers. Created an interactive platform for its clients. Have a dedicated video network with strong following. Also has branded and custom video channels for customers. Get about 2 million unique visitors per year, and drive a lot of audience to partners, kind of like network affiliates. Looks like a great site for those who are in the medical field, as well as those who might be reporting on it.
Snac a mobile software and services corporation. Since apps are controlled by product providers, Snac provides application that is a mobile discovery/customized dashboard for content owners (not open to the iPhone--but on many other smartphones.) "Enabling companies to connect with their mobile consumers every day." Downloadable app creates an alternate homescreen page (iPhone user-like interface) They've been in beta for several months now, and doing well. There's a 160 million user market that can benefit from this app--those are smartphone/javaphone/BREW users. Potential partnership with iPhone...